A tag management system for deploying and controlling website measurement tags through configured rules.
A practical example
A team fires an analytics event after a successful form submission rather than on every button click.
What to watch for
Preview changes, manage permissions and respect consent. Adding a container does not itself create reliable events or a compliant measurement plan.
Related reading
Explore Google Analytics (GA) and Facebook Pixel. Try our UTM link builder for a practical next step. See how this fits into Web development.